Ciao Bella is a luxury skincare brand. Made in Italy, this skincare line uses the White Lily, Italy’s national flower and organic ingredient for natural radiance and renewal. The brand was developed with a female target audience in mind, leading to an extremely elegant and sleek brand identity.
Ciao Bella
Bold. Elegant. Approachable. Three adjectives defined in the creative brief for developing a logo and brand identity for one of Rome’s famous piazzas— Piazza Venezia. This project was created during my semester studying Art and Design at John Cabot University in Rome, Italy.